Social · Social media management and marketing
Social run as one system with the DTX Hub. Every comment, message and new lead lands in one inbox and gets an answer.
01 · One system
Content works when every comment, message and new lead it creates lands somewhere and gets an answer.
On brand, on schedule, built around what you sell this month.
Comments and messages land in one inbox and get an answer.
Conversations turn into booked calls inside the DTX Hub.
See what started conversations, then make more of it.
02 · Our posts
Your posts arrive planned, written in your voice and paired with images, built around what you sell. They publish to the networks you choose: Facebook, Instagram, LinkedIn, X, YouTube, TikTok and your Google Business Profile. This is our own calendar.
In the same researchers' study of 1.25 million leads, companies that reached out within the first hour were nearly 7 times as likely to qualify the lead. Fill in your own website form today and time the response.
Ask for a review the day the job is done. Send a direct link. Reply to every single one. And never offer a discount for it: Google bans rewards for reviews, good or bad.
Customers decide from what they see on the search page: your Google Business Profile, your reviews and the AI answer. That's where the marketing budget goes now.
Keep the basics running every month: Google profile, reviews, fast replies. Then pick one extra push: ads, an email to past customers or social posts. Let the numbers choose, and give it a full month.
AI picks pages that answer one question clearly, back it up with sources and show a real business behind them.
Put your license number in your website footer with a link to the state lookup. Show real photos of your crew in uniform. Write your guarantee down.
That's check 1 of 12. The rest cover alt text, reviews, phone speed and more. 53.1% of the top million home pages are missing image alt text (WebAIM, 2026).
Be the call they make when the regular crew is booked, something breaks at night or on a weekend, or the job turns out bigger than expected. Small ask, no risk for the buyer, and you're on the vendor list.
A 5% increase in customer retention raises profits by 25% to 95%, according to Bain & Company research cited in Harvard Business Review. Thank them the same day. Check in a week later. Send seasonal reminders.
The fix is sitting in your office. Every question your team answers more than once a week is a blog post.
Any business using a chatbot needs to make reaching a human easy and obvious. Emergencies, safety issues, billing disputes and angry customers never go to a bot.
Run it three times. Use the middle result. Then check the number that matters: main content should show within 2.5 seconds on a phone.
Use a separate domain. Verify every address. Have a person approve every batch.
It helps Google understand the site. It doesn't guarantee a better ranking. Check yours with Google's Rich Results Test.
The ones that last have a clear job. Let AI build lists, draft emails and summarize calls. Keep people on the phone, in meetings and approving every message before it goes out.
Describe what the photo shows in one sentence. "Technician replacing a water heater in a garage" beats "image1.jpg."
From the DTX content calendar. Dates are scheduled post dates.
03 · What we run
Facebook and Instagram land next to email in the DTX Hub.
On brand, on schedule, built around what you sell this month.
Video, streaming and connected TV when your market calls for it.
Social profiles set up and designed to look the part.
Social ads managed in the same system as everything else.
See which posts start conversations, then make more of them.
04 · Managed social
For teams that want social handled, not another tool to run. Specialists set up your AI social media manager, train it on your brand and connect your accounts. It plans, writes and publishes your calendar, and you approve every post first if you want.
DTX Hub Plus gives your team the system and guided content. Your people write and post.
Specialists set up and train your AI social media manager. It plans, writes and publishes, and the team can fine-tune it every month.
Managed social is a scoped option, set up after your discovery call. It is not automatically part of every plan below.
05 · Paid ads
Content earns trust. Paid ads put you in front of buyers the day they need you. Certified ads specialists build and manage your campaigns on Google, Bing, Facebook and Instagram, and every result lands in the same dashboard as your calls and leads.
Google and Bing search ads put you in front of buyers who are ready to call.
Facebook and Instagram ads keep your name in front of your market between jobs.
Google Display ads widen your reach, and one report shows what every dollar did.
Search, display and Meta campaigns run by certified ads experts. Ad management is included on up to $2,000 a month of ad spend.
A specialty ad campaign, a monthly strategy call and advanced reporting. Ad management is included on up to $3,000 a month of ad spend.
Ad spend is always separate and paid directly by you. Above the included spend, ad management is billed as a percentage of spend, and you see the math before it happens. Three-month minimum on every retainer.
06 · Three ways in
plus $50 setup
The DTX Hub with guided content, for teams that want to post themselves with the system behind them.
Start with Hub Plusplus $1,000 setup · three-month minimum
We run your social content and your paid ads as part of the full growth system.
Book a free discovery callPriced by scope
Social and media programs held to one standard across every location.
Talk to DTXAd spend is always separate and paid directly by you.
Next step
One free call to map the content program that fits your market.